A foolproof theory for becoming the best at your trade

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Validating the “be, do, have” theory by Zig Ziglar is the best way to work towards becoming the best at your trade. The theory? “You’ve got to be before you can do and do before you can have.” Be yourself, be the good version of yourself, and you will reach the top.


“You’ve got to be before you can do and do before you can have.”

With his book Success For Dummies, Ziglar discusses his foolproof theory for developing public speaking excellence. It is the idea that before you can be successful, you have to “be a person of character and do the right things, and then you can have the things you really want!” John P. Hayes discusses this theory in his book Successful Persuasion Through Public Speaking, and asserts that validating this theory is a major step on the road to becoming successful.

Before you can get what you want or have what you want in life, you must first be the kind of person you would want to take home to meet your own parents by having good character and living a morally stable life. Do right in every opportunity – even when others are doing wrong. This will allow you to truly know who you are in life and what you want. It will allow you to seek what you want and become the type of person you want to be without allowing others to influence you towards paths that you are not passionate about or that you should not stray towards.

When you are seeking to become the best at something, you must truly be passionate about that something. If not, you will give up when the going gets tough. You will not care to work those extra few hours or go that extra mile because if you are not walking down a path towards where you want to go most in life – it is easy to give up. Nothing is on the line holding you there because there are alternative paths you can take.

When it comes to holding yourself to high moral standards, it is imperative that you remember what you stand for. When it comes to reaching for your own goals in life, it is imperative that you remember what kind of person you want to be. So it is logical to conclude that when you are seeking excellence – from public speaking to any profession – the best way to become the best is to employ the “be, do, have” theory.

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